Famous TV personality will appear in the casino’s advertising and offers
Lyllo Casino has partnered with Swedish TV personality Carolina Gynning, who will be the new face of the casino. She will be featured in various campaigns and TV commercials.
Personality to Brand
Using famous profiles to promote brands is not new. For example, Zlatan Ibrahimović was for a period the face of Bethard. This strategy often helps companies create a personal touch to their brand.
About Carolina Gynning
Carolina Gynning became a familiar face to the Swedish people through her participation in the reality show Big Brother in 2004. Since then, she has developed a distinguished career as an artist, model and actor. She has also appeared in films such as “Triangle of Sadness,” which was nominated for an Oscar in the “Best Picture” category.
Casino Advertising – A Debatable Topic
While this news may be of interest to many, it is worth noting that the issue of casino advertising is a controversial one. Previous proposals by Paf and the Social Democratic government to limit gambling advertising have not been realized by the current government, which consists of M, KD, L and SD. The reason is that it does not want to weaken the conditions for the companies responsible for their marketing.
Looking ahead
Carolina Gynning will be part of Lyllo Casino’s upcoming marketing campaigns and a special section on their website, called “Gynning Special,” where her favorite slots will be featured.
It remains to be seen how this partnership between Lyllo Casino and Carolina Gynning will affect the brand’s visibility and how it will be received by the public, especially given the ongoing debate around casino advertising.
